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Choose the best response to complete each sentence.
BUSINESS ENGLISH: SALES & MARKETING TERMS 1
✓ Useful for TOEIC
Choose the best response to complete each sentence.
1. Nothing is more important than growing your customer or ____________ base.
Correct answer: client
2. What is another way of saying "to make more money"?
Correct answer: to increase revenue
3. What does it mean to "close" a sale?
Correct answer: to finalize a sale
4. What do you call people who you can potentially sell to?
Correct answer: leads
5. What's the term that describes the initial search for new sales leads?
Correct answer: sales prospecting
6. Victor, we need you to conduct a market ____________ for this new product.
Correct answer: analysis
7. We can provide this service at a ____________ (= a small part) of the cost of what you're paying.
Correct answer: fraction
8. Who is your ____________ audience? = Which group of people is your advertising message designed for?
Correct answer: target
9. A "____________" is a (personal) sales lead that someone gives you.
Correct answer: referral
10. What's a "cold call"?
Correct answer: calling someone (to make a sale) without knowing anything about them
KEEP PRACTICING — MORE BUSINESS ENGLISH FOR YOU:
Sales and marketing vocabulary is essential for anyone working in a business environment — these exercises cover the full range of workplace language.
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General business terms 4 (B1/B2)
General business terms 5 (B1/B2)
Corporate buzzwords 1 (B2/C1)
Corporate buzzwords 2 (B2/C1)
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Browse all vocabulary exercises →
Sales and marketing vocabulary is essential for anyone working in a business environment — these exercises cover the full range of workplace language.
Related business vocabulary:
General business terms 1 (B1/B2)
General business terms 2 (B1/B2)
General business terms 3 (B1/B2)
General business terms 4 (B1/B2)
General business terms 5 (B1/B2)
Corporate buzzwords 1 (B2/C1)
Corporate buzzwords 2 (B2/C1)
Job interview vocabulary 1 (B1/B2)
Talking about work 1 (B1/B2)
Unemployment vocabulary 1 (B1/B2)
Browse all vocabulary exercises →
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